Gaura Batra – Assistant General Manager, SARITA HANDA (Retail) on “Disruption and Opportunities” Sarita Handa has been a big name for three decades in the textile export industry. Gaura Batra, AGM, Sarita Handa Retail, interacted with students at IIAD’s Industry Conclave 2022 and spoke about the marriage of luxury with sustainability. The brand’s mantra is to derive inspirations from around the world and create made-in-India products with a… Continue reading Gaura Batra – Assistant General Manager, SARITA HANDA (Retail) on “Disruption and Opportunities”
Evolution & History Of Interior Design In India: From Harappa To 21St Century Maximalism The history of design in India goes beyond its architecture. Traces have been found in age-old heritage buildings, beaming palaces, and even modest homes, where design has transitioned from sheer utility to interior decor. The exterior has shaped the startling history and the interior has filled the gaps, creating a holistic environment of experiencing space. … Continue reading Evolution & History Of Interior Design In India: From Harappa To 21St Century Maximalism
Designing: Meaning, Importance & History of Designing Most people understand what design is but they find it difficult to elaborate. It is a struggle to explain what design is because of its elusive nature and scope as broad as the horizon. However, any designer worth their salt is aware that design is more than making things look pretty or facilitating life with… Continue reading Designing: Meaning, Importance & History of Designing
Critical Fashion Mistakes & How to Avoid Introduction One of the biggest sartorial sins one may commit when getting dressed is a fashion faux pas. A fashion faux pas may ruin an otherwise stylish look — whether it’s wearing something that should be ironed, too loosely fitting, or, well… Letting your undergarments show through your clothing. Yes, go ahead, check yourself in… Continue reading Critical Fashion Mistakes & How to Avoid
7 HOMEGROWN BRANDS THAT STAND FOR ORGANIC COTTON Sustainability, Organic, eco-friendly, conscious wardrobe, ethical and minimal lifestyle, Slow Fashion All these terms have become a regular part of our vocabulary. Due to this paradigm shift that has taken place in the minds of the consumer, brands are also forced to implement these facets in their branding. This is a game-changing step that is… Continue reading 7 HOMEGROWN BRANDS THAT STAND FOR ORGANIC COTTON
Evolution of Costume Designing in Movies and Films Costumes of the cast form an integral part of the film. It is among the vital tools that the director uses to narrate the story. Costumes help portray the film character’s personality to the audience and transform actors into credible people on the screen. Costumes depict three Ps- People, Place and Period. When used in… Continue reading Evolution of Costume Designing in Movies and Films
The Role of Communication Design in Pushing Social Agendas Communication design is the utilisation of various media forms to disseminate a message from the sender to the recipient. It differs from regular communication in the creative use of a design that is employed particularly to generate a desired social response from the receiver. The desired response exists in a range of possibilities, from simple… Continue reading The Role of Communication Design in Pushing Social Agendas
The Influence of Classical Art on Architecture The art and architecture being created and re-invented around us are embedded in the intricacies of various socio-cultural and historical contexts. We understand Classical Art, or Classicism, to refer to a body of artwork and creative endeavors that draw inspiration, in terms of methodology and subject matter, from the ancient Greeks and Romans. The Classical… Continue reading The Influence of Classical Art on Architecture
Relationship Between Art, Craft And Design In An Indian Context Arts and Crafts – these are words that we all understand but do we really know them? For the layman these words may be used interchangeably but for a design student/professional, subtlety adds flavor to their knowledge base. Without further ado, let’s jump right into the basics. What is Craft? Craft is any activity involving… Continue reading Relationship Between Art, Craft And Design In An Indian Context
Complete Guide To Courtyard In Indian Homes Indian architectural designing and planning is not something that has evolved recently with the help of technology and innovation. The architectural planning of the courtyard goes way back to the Indus Valley Civilisation era. Even the Chinese and European cities had the feature of courtyards both for their home and in their office spaces as… Continue reading Complete Guide To Courtyard In Indian Homes