The Magic of Projection Mapping Makes its way to IIAD

Students of Communication Design Department Use Projection Mapping Techniques to Bring their Digital Narratives to Life On, 19th March 2021, the auditorium at IIAD lit up with a kaleidoscope of visually enticing stories, with its first-ever projection mapping show for the campus. The students of the Communication Design department presented a jaw-dropping visual feast with… Continue reading The Magic of Projection Mapping Makes its way to IIAD

Instagram Trends to be on the Lookout for in 2021

Social media’s growing prevalence in the global community today enables the dispersion of knowledge to a diverse and widespread audience, thereby leaving behind an unmitigated impact if its power is harnessed efficiently. However, a drawback that accompanies its unprecedented usage is that often information gets lost in the plethora of ideas and content that are… Continue reading Instagram Trends to be on the Lookout for in 2021

Role of Design in Smart Cities

The McKinsey report forecasts that 46% of Indians will live in cities with over a million people by 2025. With increasing population, urbanization, pollution, and congestion, we must design, plan and rebuild cities to accommodate growing requirements over time. Smart City is a viable solution to address and upgrade the cities in sync with present-day… Continue reading Role of Design in Smart Cities

The Evolution in Graphic Design

The term Graphic Design was coined in the year 1922 by typographer William A. Dwiggins to identify this upcoming field. It The term Graphic Design was coined in the year 1922 by typographer William A. Dwiggins to identify this upcoming field. It has a rich and varied history, which has become such an integral part… Continue reading The Evolution in Graphic Design

Building a career in communication design

Communication design refers to audio-visual techniques to convey a message to the target audience and inspire them to take the desired action for building brand awareness, boosting sales or widening reach. The penetration of the Internet, the proliferation of social media platforms, and the emergence of various media have provided a fillip to the prospects… Continue reading Building a career in communication design

5 top interior design trends that will rule 2021

The onset of the COVID-19 pandemic in 2020 has fundamentally redefined our relationship with our home. The extended work from home has led most of us to spend most of our time indoors and instilled a deeper appreciation for our homes. The arrival of 2021 has brought forth optimism and a fresh perspective into the… Continue reading 5 top interior design trends that will rule 2021

IIAD Design Talks

In an effort to bridge the gap between industry and students, The Indian Institute Of Art Design is hosting monthly webinars – IIAD Design Talks with the creme de la creme of the Indian as well as the International design sphere. It is a platform where design experts share their views on requirements, trends, and… Continue reading IIAD Design Talks

What to Expect After Graduating from Fashion Design Colleges

What Do Fashion Designers Do? The fashion industry has always been one of the most vibrant creative spaces in India. Today, it seems to encompass even more in its vibrancy as it takes into its folds, many aspects of lifestyle and living. It wasn’t always so. As a young young graduate in fashion, when I… Continue reading What to Expect After Graduating from Fashion Design Colleges

How do the latest trends affect the Business of Fashion?

After a turbulent 2020, the Indian economy witnessed a promising start in 2021 until the second wave of coronavirus derailed the swift recovery. However, subsiding cases and revival of business activities augur well for the growth of the fashion industry in 2021. The pandemic has also accelerated certain trends in the business of fashion that… Continue reading How do the latest trends affect the Business of Fashion?

How International Fashion Brands cracked the multimillion dollar Indian Fashion Market

As India has expanded and grown to become the sixth-largest fashion market in the world (Vogue Business), it was not surprising that there have been an increasing number of international labels vying to carve a niche for themselves within the lucrative Indian fashion industry. However, there are several factors ranging from the nuances of cultural… Continue reading How International Fashion Brands cracked the multimillion dollar Indian Fashion Market

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