Learning About the Business of Fashion Explore fashion designing courses and learn the process involved in ideating, creating, and selling merchandise in the glamorous world of fashion.
Sustainability as a Sustainable Design Practice Exploring the efforts of various designers in furthering the cause of sustainable design.
Evolution of Fashion Industry in India The Indian Fashion Industry is known for its cultural heritage, elegance and colourfulness. Making a sweeping surge into today’s global scenario, the fashion industry in India is an amalgamation of dynamic conventions.
The Business of Fashion Managing the Business of Fashion requires a different kind of creativity, skill set and dynamic mindset
Masterclass with Ms. Shreyanka Basu A Masterclass with Ms. Shreyanka Basu was recently held at the IIAD Campus on “Leveraging Consumer Insights to better inform Design outcomes“. An award winning qualitative researcher, Ms. Basu teaches at IIMs and other leading B-Schools on subjects related to consumer insights, marketing, branding and qualitative research. In the Masterclass, Ms. Basu focused on the… Continue reading Masterclass with Ms. Shreyanka Basu
Uniqlo’s Journey to Global Expansion Fashion has long been the center of innovation, invention and experimentation. Heavily influenced by changing socio-cultural milieus, fashion trends have been constantly evolving since the beginning of time. Going against the grain, the Japanese brand Uniqlo has made an effort to go back to basics in this era of fast fashion – to find a sense of… Continue reading Uniqlo’s Journey to Global Expansion
How Big is the Fashion Industry in India? Are you exploring a career in the fashion industry in India and wondering if it is the right choice? Are you skeptical about the career prospects in the fashion industry in India? This article will help you in making a decision which can be a turning point in your life. Though the ongoing COVID-19 crisis has impacted all… Continue reading How Big is the Fashion Industry in India?
The Changing Dynamics of India’s Online Retail Landscape Today, more than ever, we are seeing consumers move to online buying instead of visiting brick-and-mortar shops. Even though lockdown restrictions will eventually be eased to restore normalcy, people will prefer staying home as much as possible due to the scare of infection. Over the past few months there has been a surge in online… Continue reading The Changing Dynamics of India’s Online Retail Landscape
How will Covid-19 change the Indian Fashion Industry for the Better The COVID-19 pandemic has been considered as the most unprecedented crisis since World War-II. However, the public discourse on the impact of COVID-19 on the fashion industry seems to miss out on the perspective that COVID-19 is only an inflection point and the global fashion industry is resilient enough to tide over the crisis in… Continue reading How will Covid-19 change the Indian Fashion Industry for the Better
The Fashion Startups to Look Out For From implying aesthetics alone to becoming a full-fledged industry, fashion designing has come a long way in India. According to McKinsey’s FashionScope report, the Indian apparel market is expected to reach USD 59.3 billion by 2022, making it the sixth-largest market in the world. It is among the largest employers in India and contributes 5%… Continue reading The Fashion Startups to Look Out For