Benefits Of Fast Fashion In Sustainability

If we are what we eat” then it holds good as well for “we are what we wear” too. The fashion industry loves to acquaint us with what one should wear, what one should buy and what to carry without telling us about the hazards of textile waste that one would create.  If we have… Continue reading Benefits Of Fast Fashion In Sustainability

Critical Fashion Mistakes & How to Avoid

Introduction One of the biggest sartorial sins one may commit when getting dressed is a fashion faux pas. A fashion faux pas may ruin an otherwise stylish look — whether it’s wearing something that should be ironed, too loosely fitting, or, well… Letting your undergarments show through your clothing. Yes, go ahead, check yourself in… Continue reading Critical Fashion Mistakes & How to Avoid

7 HOMEGROWN BRANDS THAT STAND FOR ORGANIC COTTON

Sustainability, Organic, eco-friendly, conscious wardrobe, ethical and minimal lifestyle, Slow Fashion  All these terms have become a regular part of our vocabulary. Due to this paradigm shift that has taken place in the minds of the consumer, brands are also forced to implement these facets in their branding. This is a game-changing step that is… Continue reading 7 HOMEGROWN BRANDS THAT STAND FOR ORGANIC COTTON

Can Material Revolution Make Fashion More Sustainable?

‘Fast fashion’ has become a buzzword in the fashion industry. Consumers across the globe prefer fit, style comfort and affordability over sustainability quotients when purchasing their apparel. ‘What should I wear today?’ This is surely the first question that pops up when you plan to start your day. We get it! You want to choose… Continue reading Can Material Revolution Make Fashion More Sustainable?

Importance of Fashion Business Management in the Industry

The rapid growth and recent advancements have forced the fashion industry to adapt and branch out, taking roots in different sectors. One of these is the Business Management Industry. Just like the process of designing fabric is essential to a designer, the nitty-gritty behind the scenes on how to run the brand is important to… Continue reading Importance of Fashion Business Management in the Industry

The Future Of Meta Fashion In India

Introduction Nearly six months have passed since Facebook declared it would change its name to Meta and concentrate on the approaching “metaverse” for its future. But what exactly is metaverse? The term “metaverse” is used frequently to refer to the hyper-interactive, artistic digital spaces where people work, play, socialise, and shop. There is a lot… Continue reading The Future Of Meta Fashion In India

Changing Sphere of Visual Merchandising in Fashion & Retail

Gone are the days when shopping behaviour was totally based upon 4P’s. Visual Merchandising has become more essential than ever. Considering the constant evolution of the Fashion & Retail industry, Visual Merchandising is the greatest storyteller of fashion and its existence when it comes to brick-and-mortar retail stores spanning from an unorganised sector of fashion… Continue reading Changing Sphere of Visual Merchandising in Fashion & Retail

Types, Importance of Fabric In Fashion Design

Introduction To begin, what is fabric? Well, the first question should ideally be, “What is cloth?” because Merriam-Webster defines fabric as “a substance that resembles cloth.” “A malleable substance formed usually by weaving, felting, or knitting natural or synthetic fibres and filaments.” The most significant aspect of clothing is the fabric. It is essential to… Continue reading Types, Importance of Fabric In Fashion Design

IMPORTANCE OF COMMUNICATION IN THE FASHION INDUSTRY

As Carrie and Samantha perused an Hermes window display in the classic revolutionary TV show Sex and the City, millions of women the world over were getting their first taste of “Holy Grail of Handbags” – The Birkin Bag Nothing else can better illustrate how luxury products have social and psychological meanings relevant in identity… Continue reading IMPORTANCE OF COMMUNICATION IN THE FASHION INDUSTRY

INTRODUCTION TO FASHION BUSINESS MANAGEMENT – A BEGINNER’S GUIDE

Fashion Business Management. Many would have heard the term ‘Fashion design’.  Fashion business management is something that is not a common terminology everywhere. So, what exactly is this course about? Let us understand the basics!  What is Fashion business management? Fashion as an industry cannot be defined just by the design aspect although that plays… Continue reading INTRODUCTION TO FASHION BUSINESS MANAGEMENT – A BEGINNER’S GUIDE

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